e.l.f. Beauty (ELF) 4: Franks Joshua Allen sold 8,366 shares at $110.01 on 2026-10… (Oct 14, 2026)

=== SEC Form 4 — Statement of Changes in Beneficial Ownership === Document Type: 4 Period of Report: 2026-10-12 10b5-1 Pre-arranged Plan: Yes --- Issuer --- Name: e.l.f. Beauty, Inc. (ELF) CIK: 0001600033 --- Reporting Owner --- Name: Franks Joshua Allen CIK: 0001797370 Role: Officer (SVP, Operations) --- Non-Derivative Transactions --- [Transaction #1] Security: Common Stock, $0.01 par value Date: 2026-10-12 | Code: S (Open market sale) Shares: -8,366 | Price: $110.01 Total Value: $920,310.20 Shares Owned After: 126,931 | Ownership: D (Direct) Footnotes: [F1] Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 3, 2026. [F2] The transaction was executed in multiple trades in prices ranging from $110.00 to $110.06, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. [F3] Includes 66,981 restricted stock units. --- Footnotes (Complete Index) --- F1: Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 3, 2026. F2: The transaction was executed in multiple trades in prices ranging from $110.00 to $110.06, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. F3: Includes 66,981 restricted stock units. --- Signature --- /s/ /s/ Scott K. Milsten, Attorney-in-fact for Joshua Allen Franks (2026-10-14)