=== SEC Form 4 — Statement of Changes in Beneficial Ownership ===
Document Type: 4
Period of Report: 2026-09-14
10b5-1 Pre-arranged Plan: No
--- Issuer ---
Name: Trade Desk, Inc. (TTD)
CIK: 0001671933
--- Reporting Owner ---
Name: Green Jeffrey Terry
CIK: 0001671445
Role: Director, Officer (President and CEO), 10%+ Owner
--- Derivative Transactions ---
[Transaction #1]
Security: Employee Stock Option (Right to Buy)
Date: 2026-09-14 | Code: A (Grant or award)
Shares: +7,000,000 | Price: $0.00
Exercise Price: $14.97
Exercisable: N/A | Expires: 2036-09-14
Shares Owned After: 7,000,000 | Ownership: D (Direct)
Footnotes:
[F1] The shares subject to the option vest in seven tranches--1,200,000 shares, 1,200,000 shares, 1,200,000 shares, 1,000,000 shares, 800,000 shares, 800,000 shares, and 800,000 shares, respectively-- over a ten-year term beginning on September 14, 2026, (the "Grant Date"), and ending on September 14, 2036, if the closing price of the Issuer's Class A Common Stock measured over any 20-consecutive-trading-day period equals or exceeds $18.00, $30.00, $45.00, $60.00, $75.00, $90.00, or $105.00, respectively, subject to continued service as the Issuer's Chief Executive Officer or providing any other service to the Issuer that the Issuer's board of directors determines to be sufficient, each as of the applicable vesting date.
--- Footnotes (Complete Index) ---
F1: The shares subject to the option vest in seven tranches--1,200,000 shares, 1,200,000 shares, 1,200,000 shares, 1,000,000 shares, 800,000 shares, 800,000 shares, and 800,000 shares, respectively-- over a ten-year term beginning on September 14, 2026, (the "Grant Date"), and ending on September 14, 2036, if the closing price of the Issuer's Class A Common Stock measured over any 20-consecutive-trading-day period equals or exceeds $18.00, $30.00, $45.00, $60.00, $75.00, $90.00, or $105.00, respectively, subject to continued service as the Issuer's Chief Executive Officer or providing any other service to the Issuer that the Issuer's board of directors determines to be sufficient, each as of the applicable vesting date.
--- Signature ---
/s/ /s/ Kelli Faerber, Attorney-in-Fact for Jeffrey Terry Green (2026-09-16)
