4Filing Date: Aug 17, 2026
Roku
Statement of Changes in Beneficial Ownership
View SEC Filing
ACC: 0001834902-26-000020
Total Value$1.10M
Trades3
Insiders1
Transaction Details
Jedda Dan
CFO & COO·Direct
Sell · Dispose
Class A Common Stock
Shares-7.00K
Price$157.11
Total Value$1.10M
Shares Owned After65.96K
Transaction DateAug 17, 2026
10b5-1
Footnotes ▸
Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
Jedda Dan
CFO & COO·Direct
Grant · Acquire
Restricted Stock UnitDerivative
Shares+6.36K
Price$0.00
Total Value$0
Shares Owned After6.36K
Transaction DateAug 14, 2026
10b5-1
Footnotes ▸
Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer. | This RSU vests in 4 substantially equal quarterly installments. The first installment vests on December 1, 2026. | This RSU vests in 4 substantially equal quarterly installments. The first installment vests on December 1, 2026.
Jedda Dan
CFO & COO·Direct
Grant · Acquire
Restricted Stock UnitDerivative
Shares+50.38K
Price$0.00
Total Value$0
Shares Owned After50.38K
Transaction DateAug 14, 2026
10b5-1
Footnotes ▸
Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer. | This RSU vests in 12 substantially equal quarterly installments. The first installment vests on December 1, 2026. | This RSU vests in 12 substantially equal quarterly installments. The first installment vests on December 1, 2026.
Post-Transaction Holdings
Jedda Dan · CFO & COO
| Security | Shares | Change |
|---|---|---|
| Class A Common Stock | 65.96K | -7.00K (-9.59%) |
| Restricted Stock Unit | 6.36K | +56.74K (-112.62%) |
auto_awesomeDeep Analysis
Deep Analysis
Roku CFO & COO Jedda Dan sold 7,000 shares under a 10b5-1 plan — a passive, pre-scheduled sale that trims her direct position by roughly 9.6%.
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Original SEC Filing Textexpand_more
=== SEC Form 4 — Statement of Changes in Beneficial Ownership ===
Document Type: 4
Period of Report: 2026-08-14
10b5-1 Pre-arranged Plan: Yes
--- Issuer ---
Name: ROKU, INC (ROKU)
CIK: 0001428439
--- Reporting Owner ---
Name: Jedda Dan
CIK: 0001834902
Role: Officer (CFO & COO)
--- Non-Derivative Transactions ---
[Transaction #1]
Security: Class A Common Stock
Date: 2026-08-17 | Code: S (Open market sale)
Shares: -7,000 | Price: $157.11
Total Value: $1,099,770.00
Shares Owned After: 65,963 | Ownership: D (Direct)
Footnotes:
[F1] Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
--- Derivative Transactions ---
[Transaction #1]
Security: Restricted Stock Unit
Date: 2026-08-14 | Code: A (Grant or award)
Shares: +6,358 | Price: $0.00
Shares Owned After: 6,358 | Ownership: D (Direct)
Footnotes:
[F2] Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
[F3] This RSU vests in 4 substantially equal quarterly installments. The first installment vests on December 1, 2026.
[F3] This RSU vests in 4 substantially equal quarterly installments. The first installment vests on December 1, 2026.
[Transaction #2]
Security: Restricted Stock Unit
Date: 2026-08-14 | Code: A (Grant or award)
Shares: +50,379 | Price: $0.00
Shares Owned After: 50,379 | Ownership: D (Direct)
Footnotes:
[F2] Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
[F4] This RSU vests in 12 substantially equal quarterly installments. The first installment vests on December 1, 2026.
[F4] This RSU vests in 12 substantially equal quarterly installments. The first installment vests on December 1, 2026.
--- Footnotes (Complete Index) ---
F1: Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
F2: Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
F3: This RSU vests in 4 substantially equal quarterly installments. The first installment vests on December 1, 2026.
F4: This RSU vests in 12 substantially equal quarterly installments. The first installment vests on December 1, 2026.
--- Signature ---
/s/ /s/ Renee Strandness, attorney-in-fact (2026-08-17)