=== SEC Form 4 — Statement of Changes in Beneficial Ownership ===
Document Type: 4
Period of Report: 2026-08-07
10b5-1 Pre-arranged Plan: No
--- Issuer ---
Name: ServiceNow, Inc. (NOW)
CIK: 0001373715
--- Reporting Owner ---
Name: Fipps Paul
CIK: 0001667422
Role: Officer (President, Global Customer Ops)
--- Non-Derivative Transactions ---
[Transaction #1]
Security: Common Stock
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: +4,120 | Price: $0.00
Shares Owned After: 16,217.1822 | Ownership: D (Direct)
Footnotes:
[F1] Includes 25.3022 shares acquired under the Issuer's Employee Stock Purchase Plan on July 31, 2026.
[Transaction #2]
Security: Common Stock
Date: 2026-08-07 | Code: F (Payment of exercise/tax)
Shares: -1,646 | Price: $124.88
Total Value: $205,552.48
Shares Owned After: 14,571.1822 | Ownership: D (Direct)
Footnotes:
[F2] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
[Transaction #3]
Security: Common Stock
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: +910 | Price: $0.00
Shares Owned After: 15,481.1822 | Ownership: D (Direct)
[Transaction #4]
Security: Common Stock
Date: 2026-08-07 | Code: F (Payment of exercise/tax)
Shares: -364 | Price: $124.88
Total Value: $45,456.32
Shares Owned After: 15,117.1822 | Ownership: D (Direct)
Footnotes:
[F2] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
[Transaction #5]
Security: Common Stock
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: +330 | Price: $0.00
Shares Owned After: 15,447.1822 | Ownership: D (Direct)
[Transaction #6]
Security: Common Stock
Date: 2026-08-07 | Code: F (Payment of exercise/tax)
Shares: -132 | Price: $124.88
Total Value: $16,484.16
Shares Owned After: 15,315.1822 | Ownership: D (Direct)
Footnotes:
[F2] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
[Transaction #7]
Security: Common Stock
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: +75 | Price: $0.00
Shares Owned After: 15,390.1822 | Ownership: D (Direct)
[Transaction #8]
Security: Common Stock
Date: 2026-08-07 | Code: F (Payment of exercise/tax)
Shares: -30 | Price: $124.88
Total Value: $3,746.40
Shares Owned After: 15,360.1822 | Ownership: D (Direct)
Footnotes:
[F2] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
--- Derivative Transactions ---
[Transaction #1]
Security: Restricted Stock Units
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: -4,120 | Price: $0.00
Shares Owned After: 4,130 | Ownership: D (Direct)
Footnotes:
[F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
[F4] 30% of the shares subject to the restricted stock units vested on February 7, 2025, 15% of the shares subject to the restricted stock units vested on each of August 7, 2025 and February 7, 2026, 20% of the shares subject to the restricted stock units vested on August 7, 2026, and 20% of the shares subject to the restricted stock units will vest on February 7, 2027, subject to the reporting person's continued service to the Issuer on each vesting date.
[F5] Acquired upon achievement of certain performance criteria pursuant to the performance-based restricted stock units granted February 15, 2024 under the Issuer's 2021 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2024 until December 31, 2024, with achievement of the applicable performance criteria subject to determination by the Issuer's Compensation Committee. This determination was obtained on February 4, 2025.
[Transaction #2]
Security: Restricted Stock Units
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: -910 | Price: $0.00
Shares Owned After: 920 | Ownership: D (Direct)
Footnotes:
[F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
[F6] 30% of the shares subject to the restricted stock units vested on February 7, 2025, 15% of the shares subject to the restricted stock units vested on August 7, 2025 and February 7, 2026, 20% of the shares subject to the restricted stock units vested on August 7, 2026, and 20% of the shares subject to the restricted stock units will vest on February 7, 2027, subject to the reporting person's continued service to the Issuer on each vesting date.
[F5] Acquired upon achievement of certain performance criteria pursuant to the performance-based restricted stock units granted February 15, 2024 under the Issuer's 2021 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2024 until December 31, 2024, with achievement of the applicable performance criteria subject to determination by the Issuer's Compensation Committee. This determination was obtained on February 4, 2025.
[Transaction #3]
Security: Restricted Stock Units
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: -330 | Price: $0.00
Shares Owned After: 1,950 | Ownership: D (Direct)
Footnotes:
[F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
[F7] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
[F7] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
[Transaction #4]
Security: Restricted Stock Units
Date: 2026-08-07 | Code: M (Exercise of derivative)
Shares: -75 | Price: $0.00
Shares Owned After: 575 | Ownership: D (Direct)
Footnotes:
[F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
[F8] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
[F8] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
--- Footnotes (Complete Index) ---
F1: Includes 25.3022 shares acquired under the Issuer's Employee Stock Purchase Plan on July 31, 2026.
F2: Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
F3: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
F4: 30% of the shares subject to the restricted stock units vested on February 7, 2025, 15% of the shares subject to the restricted stock units vested on each of August 7, 2025 and February 7, 2026, 20% of the shares subject to the restricted stock units vested on August 7, 2026, and 20% of the shares subject to the restricted stock units will vest on February 7, 2027, subject to the reporting person's continued service to the Issuer on each vesting date.
F5: Acquired upon achievement of certain performance criteria pursuant to the performance-based restricted stock units granted February 15, 2024 under the Issuer's 2021 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2024 until December 31, 2024, with achievement of the applicable performance criteria subject to determination by the Issuer's Compensation Committee. This determination was obtained on February 4, 2025.
F6: 30% of the shares subject to the restricted stock units vested on February 7, 2025, 15% of the shares subject to the restricted stock units vested on August 7, 2025 and February 7, 2026, 20% of the shares subject to the restricted stock units vested on August 7, 2026, and 20% of the shares subject to the restricted stock units will vest on February 7, 2027, subject to the reporting person's continued service to the Issuer on each vesting date.
F7: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
F8: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 7, 2024, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
--- Signature ---
/s/ /s/ Paul Fipps by Hossein Nowbar, Attorney-in-Fact (2026-08-11)
