4Filing Date: May 7, 2026

Reddit (RDDT)

Statement of Changes in Beneficial Ownership

View SEC Filing
ACC: 0001713445-26-000072
Total Value$3.34M
Trades11
Insiders1

Transaction Details

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-7.25K
Price$171.90
Total Value$1.25M
Shares Owned After415.85K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $171.41 to $172.39.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-700
Price$174.71
Total Value$122.3K
Shares Owned After411.60K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $174.48 to $175.06.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-1.20K
Price$168.53
Total Value$202.2K
Shares Owned After428.00K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $168.04 to $169.03. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-3.70K
Price$170.90
Total Value$632.5K
Shares Owned After423.09K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $170.41 to $171.40.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-1.70K
Price$173.78
Total Value$295.4K
Shares Owned After412.30K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $173.47 to $174.21.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-100
Price$176.81
Total Value$17.7K
Shares Owned After411.19K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at $176.81.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Exercise · Dispose
Stock Option (Right to Buy)Derivative
Shares-18.00K
Price$0.00
Total Value$0
Shares Owned After1.19M
Transaction DateMay 5, 2026
ExpiresDec 25, 2033
10b5-1
Footnotes ▸

The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Exercise · Acquire
Class A Common Stock
Shares+18.00K
Price$25.29
Total Value$455.2K
Shares Owned After429.19K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-300
Price$175.92
Total Value$52.8K
Shares Owned After411.30K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $175.81 to $176.15.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · By The XYZ Revocable Trust
Sell · Dispose
Class A Common Stock
Shares-1.85K
Price$172.82
Total Value$319.7K
Shares Owned After414.00K
Transaction DateMay 5, 2026
10b5-1
Footnotes ▸

This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. | The sales were executed in multiple trades at prices ranging from $172.41 to $173.35.

Huffman Steve Ladd
CEO & President, Director, 10% Owner·Indirect · EVS Trust - I
Class A Common Stock
Shares0
Price-
Total Value$0
Shares Owned After68.97K
10b5-1Holding Only
Footnotes ▸

The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary.

Post-Transaction Holdings

Huffman Steve Ladd · CEO & President, Director, 10% Owner
SecuritySharesChange
Class A Common Stock415.85K+1.20K (0.29%)
Stock Option (Right to Buy)1.19M-18.00K (-1.49%)
Original SEC Filing Textexpand_more
=== SEC Form 4 — Statement of Changes in Beneficial Ownership === Document Type: 4 Period of Report: 2026-05-05 10b5-1 Pre-arranged Plan: Yes --- Issuer --- Name: Reddit, Inc. (RDDT) CIK: 0001713445 --- Reporting Owner --- Name: Huffman Steve Ladd CIK: 0001827011 Role: Director, Officer (CEO & President), 10%+ Owner --- Non-Derivative Transactions --- [Transaction #1] Security: Class A Common Stock Date: 2026-05-05 | Code: M (Exercise of derivative) Shares: +18,000 | Price: $25.29 Total Value: $455,220.00 Shares Owned After: 429,195 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [Transaction #2] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -1,200 | Price: $168.53 Total Value: $202,236.00 Shares Owned After: 427,995 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F2] The sales were executed in multiple trades at prices ranging from $168.04 to $169.03. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4. [Transaction #3] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -1,200 | Price: $169.76 Total Value: $203,712.00 Shares Owned After: 426,795 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F3] The sales were executed in multiple trades at prices ranging from $169.26 to $170.20. [Transaction #4] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -3,701 | Price: $170.90 Total Value: $632,500.90 Shares Owned After: 423,094 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F4] The sales were executed in multiple trades at prices ranging from $170.41 to $171.40. [Transaction #5] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -7,249 | Price: $171.90 Total Value: $1,246,103.10 Shares Owned After: 415,845 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F5] The sales were executed in multiple trades at prices ranging from $171.41 to $172.39. [Transaction #6] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -1,850 | Price: $172.82 Total Value: $319,717.00 Shares Owned After: 413,995 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F6] The sales were executed in multiple trades at prices ranging from $172.41 to $173.35. [Transaction #7] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -1,700 | Price: $173.78 Total Value: $295,426.00 Shares Owned After: 412,295 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F7] The sales were executed in multiple trades at prices ranging from $173.47 to $174.21. [Transaction #8] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -700 | Price: $174.71 Total Value: $122,297.00 Shares Owned After: 411,595 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F8] The sales were executed in multiple trades at prices ranging from $174.48 to $175.06. [Transaction #9] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -300 | Price: $175.92 Total Value: $52,776.00 Shares Owned After: 411,295 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F9] The sales were executed in multiple trades at prices ranging from $175.81 to $176.15. [Transaction #10] Security: Class A Common Stock Date: 2026-05-05 | Code: S (Open market sale) Shares: -100 | Price: $176.81 Total Value: $17,681.00 Shares Owned After: 411,195 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F1] This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. [F10] The sales were executed in multiple trades at $176.81. --- Derivative Transactions --- [Transaction #1] Security: Stock Option (Right to Buy) Date: 2026-05-05 | Code: M (Exercise of derivative) Shares: -18,000 | Price: $0.00 Exercisable: N/A | Expires: 2033-12-25 Shares Owned After: 1,189,255 | Ownership: I (Indirect) | Nature: By The XYZ Revocable Trust Footnotes: [F12] The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date. --- Holdings --- [Holding #1] Security: Class A Common Stock Ownership: I (Indirect) Footnotes: [F11] The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary. [Holding #2] Security: Class A Common Stock Ownership: I (Indirect) Footnotes: [F11] The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary. [Holding #3] Security: Class A Common Stock Ownership: I (Indirect) Footnotes: [F11] The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary. --- Footnotes (Complete Index) --- F1: This transaction reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025. F10: The sales were executed in multiple trades at $176.81. F11: The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary. F12: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date. F2: The sales were executed in multiple trades at prices ranging from $168.04 to $169.03. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4. F3: The sales were executed in multiple trades at prices ranging from $169.26 to $170.20. F4: The sales were executed in multiple trades at prices ranging from $170.41 to $171.40. F5: The sales were executed in multiple trades at prices ranging from $171.41 to $172.39. F6: The sales were executed in multiple trades at prices ranging from $172.41 to $173.35. F7: The sales were executed in multiple trades at prices ranging from $173.47 to $174.21. F8: The sales were executed in multiple trades at prices ranging from $174.48 to $175.06. F9: The sales were executed in multiple trades at prices ranging from $175.81 to $176.15. --- Signature --- /s/ /s/ Julie Rogers, Attorney-in-Fact (2026-05-07)

keid analysis is for reference only and does not constitute investment advice.