NOW Filing
4Filing Date: May 18, 2026

ServiceNow, Inc. (NOW) · Insider Trading (Form 4) SEC Filing

Statement of Changes in Beneficial Ownership

descriptionView SEC Filing
ACC: 0001667422-26-000027open_in_new
Total Value$418.0K
Trades16
Insiders1

Transaction Details

Fipps Paul
President, Global Customer Ops·Direct
Sell · Dispose
Common Stock
Shares-1.05K
Price$98.51
Total Value$103.2K
Shares Owned After12.07K
Transaction DateMay 18, 2026
10b5-1
Footnotes ▸

The transactions reported on this Form 4 were effected pursuant to the Rule 10b5-1 trading plan adopted by the Reporting Person on November 19, 2025.

Fipps Paul
President, Global Customer Ops·Direct
Tax W/H · Dispose
Common Stock
Shares-120
Price$95.07
Total Value$11.4K
Shares Owned After8.53K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Acquire
Common Stock
Shares+940
Price$0.00
Total Value$0
Shares Owned After9.47K
Transaction DateMay 15, 2026
10b5-1
Fipps Paul
President, Global Customer Ops·Direct
Tax W/H · Dispose
Common Stock
Shares-376
Price$95.07
Total Value$35.7K
Shares Owned After9.09K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Fipps Paul
President, Global Customer Ops·Direct
Tax W/H · Dispose
Common Stock
Shares-2.24K
Price$95.07
Total Value$212.7K
Shares Owned After13.12K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Dispose
Restricted Stock UnitsDerivative
Shares-300
Price$0.00
Total Value$0
Shares Owned After1.50K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. | The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. | The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Acquire
Common Stock
Shares+300
Price$0.00
Total Value$0
Shares Owned After8.65K
Transaction DateMay 15, 2026
10b5-1
Fipps Paul
President, Global Customer Ops·Direct
Exercise · Acquire
Common Stock
Shares+5.60K
Price$0.00
Total Value$0
Shares Owned After15.36K
Transaction DateMay 15, 2026
10b5-1
Fipps Paul
President, Global Customer Ops·Direct
Exercise · Dispose
Restricted Stock UnitsDerivative
Shares-340
Price$0.00
Total Value$0
Shares Owned After1.02K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. | The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. | The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Dispose
Restricted Stock UnitsDerivative
Shares-5.60K
Price$0.00
Total Value$0
Shares Owned After61.62K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. | The restricted stock units vest in 12 equal quarterly installments, with the first vesting having occurred on May 15, 2026, and subject to the reporting person's continued service to the Issuer on each vesting date. | The restricted stock units vest in 12 equal quarterly installments, with the first vesting having occurred on May 15, 2026, and subject to the reporting person's continued service to the Issuer on each vesting date.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Acquire
Common Stock
Shares+340
Price$0.00
Total Value$0
Shares Owned After8.48K
Transaction DateMay 15, 2026
10b5-1
Fipps Paul
President, Global Customer Ops·Direct
Tax W/H · Dispose
Common Stock
Shares-136
Price$95.07
Total Value$12.9K
Shares Owned After8.35K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Fipps Paul
President, Global Customer Ops·Direct
Tax W/H · Dispose
Common Stock
Shares-442
Price$95.07
Total Value$42.0K
Shares Owned After9.75K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Dispose
Restricted Stock UnitsDerivative
Shares-1.10K
Price$0.00
Total Value$0
Shares Owned After8.86K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. | The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. | The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Fipps Paul
President, Global Customer Ops·Direct
Exercise · Acquire
Common Stock
Shares+1.10K
Price$0.00
Total Value$0
Shares Owned After10.20K
Transaction DateMay 15, 2026
10b5-1
Fipps Paul
President, Global Customer Ops·Direct
Exercise · Dispose
Restricted Stock UnitsDerivative
Shares-940
Price$0.00
Total Value$0
Shares Owned After6.59K
Transaction DateMay 15, 2026
10b5-1
Footnotes ▸

Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. | The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. | The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Post-Transaction Holdings

Fipps Paul
SecuritySharesChange
Common Stock12.07K+3.93K (48.23%)
Restricted Stock Units1.50K-8.29K (-84.72%)
Original SEC Filing Textexpand_more
=== SEC Form 4 — Statement of Changes in Beneficial Ownership === Document Type: 4 Period of Report: 2026-05-15 10b5-1 Pre-arranged Plan: Yes --- Issuer --- Name: ServiceNow, Inc. (NOW) CIK: 0001373715 --- Reporting Owner --- Name: Fipps Paul CIK: 0001667422 Role: Officer (President, Global Customer Ops) --- Non-Derivative Transactions --- [Transaction #1] Security: Common Stock Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: +340 | Price: $0.00 Shares Owned After: 8,483.88 | Ownership: D (Direct) [Transaction #2] Security: Common Stock Date: 2026-05-15 | Code: F (Payment of exercise/tax) Shares: -136 | Price: $95.07 Total Value: $12,929.52 Shares Owned After: 8,347.88 | Ownership: D (Direct) Footnotes: [F1] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. [Transaction #3] Security: Common Stock Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: +300 | Price: $0.00 Shares Owned After: 8,647.88 | Ownership: D (Direct) [Transaction #4] Security: Common Stock Date: 2026-05-15 | Code: F (Payment of exercise/tax) Shares: -120 | Price: $95.07 Total Value: $11,408.40 Shares Owned After: 8,527.88 | Ownership: D (Direct) Footnotes: [F1] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. [Transaction #5] Security: Common Stock Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: +940 | Price: $0.00 Shares Owned After: 9,467.88 | Ownership: D (Direct) [Transaction #6] Security: Common Stock Date: 2026-05-15 | Code: F (Payment of exercise/tax) Shares: -376 | Price: $95.07 Total Value: $35,746.32 Shares Owned After: 9,091.88 | Ownership: D (Direct) Footnotes: [F1] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. [Transaction #7] Security: Common Stock Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: +1,105 | Price: $0.00 Shares Owned After: 10,196.88 | Ownership: D (Direct) [Transaction #8] Security: Common Stock Date: 2026-05-15 | Code: F (Payment of exercise/tax) Shares: -442 | Price: $95.07 Total Value: $42,020.94 Shares Owned After: 9,754.88 | Ownership: D (Direct) Footnotes: [F1] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. [Transaction #9] Security: Common Stock Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: +5,602 | Price: $0.00 Shares Owned After: 15,356.88 | Ownership: D (Direct) [Transaction #10] Security: Common Stock Date: 2026-05-15 | Code: F (Payment of exercise/tax) Shares: -2,237 | Price: $95.07 Total Value: $212,671.59 Shares Owned After: 13,119.88 | Ownership: D (Direct) Footnotes: [F1] Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. [Transaction #11] Security: Common Stock Date: 2026-05-18 | Code: S (Open market sale) Shares: -1,048 | Price: $98.51 Total Value: $103,238.48 Shares Owned After: 12,071.88 | Ownership: D (Direct) Footnotes: [F2] The transactions reported on this Form 4 were effected pursuant to the Rule 10b5-1 trading plan adopted by the Reporting Person on November 19, 2025. --- Derivative Transactions --- [Transaction #1] Security: Restricted Stock Units Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: -340 | Price: $0.00 Shares Owned After: 1,025 | Ownership: D (Direct) Footnotes: [F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. [F4] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [F4] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [Transaction #2] Security: Restricted Stock Units Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: -300 | Price: $0.00 Shares Owned After: 1,495 | Ownership: D (Direct) Footnotes: [F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. [F5] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [F5] The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [Transaction #3] Security: Restricted Stock Units Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: -940 | Price: $0.00 Shares Owned After: 6,590 | Ownership: D (Direct) Footnotes: [F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. [F6] The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [F6] The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [Transaction #4] Security: Restricted Stock Units Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: -1,105 | Price: $0.00 Shares Owned After: 8,860 | Ownership: D (Direct) Footnotes: [F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. [F7] The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [F7] The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. [Transaction #5] Security: Restricted Stock Units Date: 2026-05-15 | Code: M (Exercise of derivative) Shares: -5,602 | Price: $0.00 Shares Owned After: 61,623 | Ownership: D (Direct) Footnotes: [F3] Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. [F8] The restricted stock units vest in 12 equal quarterly installments, with the first vesting having occurred on May 15, 2026, and subject to the reporting person's continued service to the Issuer on each vesting date. [F8] The restricted stock units vest in 12 equal quarterly installments, with the first vesting having occurred on May 15, 2026, and subject to the reporting person's continued service to the Issuer on each vesting date. --- Footnotes (Complete Index) --- F1: Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. F2: The transactions reported on this Form 4 were effected pursuant to the Rule 10b5-1 trading plan adopted by the Reporting Person on November 19, 2025. F3: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F4: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. F5: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on November 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date. F6: The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. F7: The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on August 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date. F8: The restricted stock units vest in 12 equal quarterly installments, with the first vesting having occurred on May 15, 2026, and subject to the reporting person's continued service to the Issuer on each vesting date. --- Signature --- /s/ /s/ Paul Fipps by Hossein Nowbar, Attorney-in-Fact (2026-05-18)

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